conscious clothing

Rising Sun

November 14, 2014

November in Perth is probably the windiest time of year here, especially those late afternoons anywhere along the coast. And I’ve just recently learnt we live in the 3rd windiest city in the world! For this reason, I’ve been trading in my sunset beach sessions lately for sunrises. And I’m not really a morning person, or at least I thought I wasn’t. Until, I actually found myself on that beach, so early in the morning. As my feet touched the sand, I felt a pulse of energy awaken me. And as the sun rose anew, I could feel the endless possibilities it brought with it. I was immersed in daydreams and imagining all kinds of wonder for my day. I happily shimmied along the shoreline watching the sun rise higher and become brighter with each passing moment. Each moment brought further awakening and I am definitely rethinking that morning person thing ;)

I was lucky enough to wear this divine Harriet Jane Sunrise silk dress on this very bright and early morning. This beautiful designer, based in Byron Bay, takes some breathtaking photos of nature and then takes it to the next level and combines these with her stunning designs to produce wearable art. Each design is made with recycled, organic or natural fabrics with state of the art digital printing technology to produce an exquisite piece of consciously made clothing. Not only am I in love with her pieces, I love that she celebrates nature through this creative process, bringing us all the beauty she captures, and inspiring us to take care of our precious earth.

Wherever you may be, I hope you all have time to experience the magic of the rising sun. I assure you it will awaken and renew your energy :)

With love and gratitude,

Helen xx


PhotographyBobby Bense

Model/StylingHelen Janneson Bense

Location – Waterman’s Bay, Western Australia


Outfit Details

Sunrise Ripple Dress – Harriet Jane Designs

Sahara Fedora – Ace of Something

Necklaces – Samantha Wills + Urban Outfitters

Bangles – Samantha Wills

Rings – Lexi + Roy (Crystal + Arrow) | Native Riot (gold moon) | Alushia Sanchia turquoise ring (N/A) | Five and Two midi rings | Gold Chevron midi rings

Nails (Utopia) – Willow Byron Bay (Chemical free, vegan nail polish)



Unique Like Gem

November 3, 2014

Unique Like Gem….this is the place for the dreamers and seekers, those conscious folk looking for some ethical, eco friendly, vintage, unique and inspired fashion, jewellery and accessories…. Lovely Gemma has created just this for you. Here is a little outfit post featuring this incredible handmade Loveleigh designs dress from this divine Melbourne based boutique.

We took these photos one early weekend morning. I danced in between the shifting sun and clouds in the soft luminescent light, feeling like a goddess in this amazing dress and beautiful jewels by Seawolf and Five and Two.

Let’s embrace our unique beauty…let’s love, cherish and celebrate ourselves each and every day, and wear clothing and jewels that reflect our divine essence, always reminding ourselves of how magnificent we truly are.

With love and gratitude,

Helen xx


PhotographyBobby Bense

Model/StylingHelen Janneson Bense

Location – Sorrento beach, Western Australia


Outfit Details

Loveleigh handmade OOAK crochet dress – Unique like Gem

Snowqueen Arm band + Halo Chain ring + Dusk ringSeawolf

Stella necklace +  Rings Wren + LouFive and Two



Silk and Lace

August 8, 2014

Silk, lace, silk, lace….pretty much all I want in my wardrobe…..well except for a lot of jewels! Beautiful, delicate, feminine, detailed, textured, simply divine. For an edgier boho look I love to layer with some leather and serious hardware.

This beautiful beach day I had the works! Lace, silk and some serious jewellery overload – chunky labradorite and crystal quartz, and some heavy tribal jewels.

As always loving Myee Carlyle’s latest creations. Their crystal necklaces are next level. The attention to detail and quality of the crystals and leather used can be seen and felt. The silk they use to create their beautiful designs is lovingly hand dyed with plant extracts, providing you with an amazing piece of consciously made clothing.

Nothing quite like the feel of silk on your skin and sparkling light from crystal jewels that instantly remind you of the goddess that you are.

With love and gratitude,

Helen xx


SHOP my favourite lace tops here –

Crochet Fringe Top

Lace fringe Cami

Mermaid Lace top

Embroidered Crop top

Lace Prairie top


PhotographyBobby Bense

Model/StylingHelen Janneson Bense

Location – Sorrento beach, Western Australia


Outfit Details

Marrakesh silk skirt + Crystal necklaceMyee Carlyle

Top + necklace – Urban Outfitters

Hat – Ace of Something

Kimono – Free People

Mantra Cuff – Dixi

Hilltribe Cuff + bracelets + ankletsEmbella Jewellery

Rings – Embella Labradorite + midi/toe ring | LavaLinks X GypsyLovinLight GRATITUDE Elephant ring | Dixi | Free People | Sunahara | Global Princess

Sandals – Koolaburra

Flash Tattoos

Worldly Treasures

June 8, 2014

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Ahhh nothing quite like a good tribal treasure haul….finding those one of a kind pieces that so perfectly reflect your style. I had the pleasure recently of visiting the gorgeous Scarlet boutique in North Beach here in WA. The divine Tara, owner and curator of worldly clothing, jewels and homewares, has created an inspirational space, that feels so homely. Beautiful tribal designs, colour pops and luscious aromas all ignite the senses.

After my lovely visit, I headed to the beach decked out in some of my favourite pieces from her magical store. Paired with some incredible vintage pieces from Gypsy River and Free People and my outfit was complete.  Rich with colour, texture and plenty of captivating intricate details.

I am slightly obsessed with tribal jewellery ;) There is something so unique and interesting that draws me. The history, the culture, the story behind it. The energy. I make sure when purchasing tribal jewels that they are made under fair-trade conditions. Something to be aware of. It’s better to spend a little more on the real deal than buy a whole lot of cheap jewels that ultimately have their own much higher cost. Always check your jewels come from fair-trade sources, and know in spending that little bit more you are supporting local sustainability and the welfare of those divine beings who create these beautiful jewels.

This post is in deep appreciation and honour of all the artisans all around the world. The ones who don’t always get the recognition they deserve, and so humbly never ask for it. I thank you.

With love and gratitude,

Helen xx


Outfit Details

Free People top, Zoda bag + cuff, Shantique turquoise cuff – Scarlet Fashion | Follow on Instagram | I love supporting local business and perth ladies this one is golden. Make sure you visit her shop at Shop 18, North Beach Shopping Centre, North Beach.

Gypsy Ring, Flower Power Ring  + Afghan fish choker (worn as a belt) – Gypsy River

Necklaces – Lost Lover + Free People

Rings – Ono Jewellery | Embella Jewellery | Lunar Sea Gypsy

Silver hill tribe cuff – Embella Jewellery

Top – Free People

Shorts – One Teaspoon

Boots – Free People

Hat – Brixton

Children of the Tribe

May 29, 2014

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It’s such an honour to bring you this inspirational shoot from Children of the Tribe. “Inspired by the harmonious connection of tribal children with the outdoor world around them. This winter collection grasps colour and natural earthy tones” – Emma, Children of the Tribe

As a mother I’m always looking for inspiring and natural clothing for my children. I love seeing designers like this creating divine, unique pieces for our special little babes.

Enjoy this beautiful journey into the land of childhood magic and let your imagination run wild.

With love and gratitude,

Helen xx


Clothing – Children of the Tribe Available to shop online in sizes 000-6 years old

Children: Kaia & Marley





Dreamcatchers – dawnwolfdreamer

Props – heathsoldwares

Shade of Light

May 26, 2014

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The creativity that flows from Byron Bay designer Myee Carlyle never ceases to amaze me.  I resonate deeply with their aesthetic and the conscious approach they take to create timeless pieces of bohemian luxe fashion. So classic, so beautiful.

This shoot in particular shows their range so well. A beautiful rich palette of colour, contrast and texture. White wash and turquoise leave me dreaming of a tropical paradise, and the rich autumn caramels make me want to curl up by the fire with my lover and a bottle of wine.

I’m sure you’ll enjoy these beautiful images as much as I love sharing them.

With love and gratitude,

Helen xx


Shop the new collection HERE

Photography – David Hauserman 

H + M – Ashlea Penfold

Styling – Marisa Sidoti

Model – Olivia Donaldson


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